BRAND IDENTITY

Logo & Icon Design

Specializing in the creation of distinctive logos and cohesive icon systems using Adobe Illustrator. Focused on clarity, scalability, and strong visual identity, with careful attention to shape, balance, and typography. Designs are crafted to remain versatile and recognizable across a wide range of applications, from digital interfaces to print.

Starbucks Gift Card

Created as a personal project to highlight my understanding of brand identity, this Starbucks gift card concept explores how visual elements like color, typography, and composition work together to maintain a cohesive brand presence.

Wine Label Design Series

A conceptual wine label series inspired by my mother’s maiden name and cultural heritage. This project explores storytelling through branding, with three distinct design directions that each interpret identity, tradition, and visual symbolism in unique ways. Emphasis was placed on typography, color, and composition to create refined, cohesive labels that feel authentic, expressive, and market-ready.

Brand Identiy

MARKETING & ADVERTISING

Marketing & Advertsing

Website Banners

New Classic Furniture

Exploring different banner concepts through color, typography, imagery, and layout to create visually engaging experiences. These designs showcase how thoughtful composition and strong visual direction can elevate a website’s overall look and feel while capturing attention and communicating a clear message.

Email Newsletter

Informational & Promotional Campaigns

Designed branded email content for company news, showroom events, and product launches. Emphasis on clean design, visual hierarchy, and engaging communication across digital audiences.

EDITORIAL & PUBLICATION DESIGN

Editorial & Publication Design

Editorial & Layout Design

A curated collection of editorial and layout projects spanning both earlier and recent work. These designs focus on thoughtful typography, clear visual hierarchy, and structured compositions that support readability and effective communication.

SOCIAL MEDIA

Social Media

Company Highlights &
Event Promotions

Social media content focused on company announcements and event promotion. Combines structured layouts, clear typography, and on-brand imagery to create informative posts that engage audiences while reflecting the company’s visual identity.

Product Specific Motion Design

Produced animated content for social media, focusing on product highlights and key information. Emphasized clarity, pacing, and brand alignment to deliver engaging and effective visual communication.

PRINT & LARGE FORMAT

Print & Large Format

Roll-Up Banners

Product Promotion & Brand Communication

Designed a range of roll-up banners showcasing both product-focused content and company values. Emphasized clear visual hierarchy, readability, and brand consistency to ensure messaging is impactful and easily understood in high-visibility environments.